Framing Your Story for Impact

9–10:30 a.m.

Michael Shadow, Ph.D., Owner, Shadow and Associates

Your organization does amazing work, and you have the data, facts, and stories to back it up, but with so many things to say, how do you choose what to say to your donors, supporters, volunteers, and community? To truly persuade your audience to become – and remain – strong partners, you need to understand how to frame your message for your audience with clear goals in mind. Join internationally renowned Communications Coach, Dr. Michael Shadow, for an interactive session focused on identifying the elements of an effective story, framing your story for your audience, and creating long and sustaining partnerships for your organization. You’ll come away from this session with new ideas about how to develop persuasive grant proposals and organizational communications that tell clear, concise, and inspiring stories of impact.

Presenter Bio: 
Michael Shadow, Ph.D., Owner, Shadow and Associates: Michael is an internationally acknowledged trainer/coach in persuasive communication. He heads the Seattle-based firm of Shadow and Associates, which specializes in public speaking and media preparation for public and private sector leaders. In addition to private coaching, Michael has designed and facilitated over 500 major seminars for executives and public officials. His clients include environmental activists, judges and attorneys, educators, lobbyists, and political and business leaders in Europe, Africa, South America, Canada and the United States.